Knockaround Premiums

A few weeks ago Knockaround completed a redesign of its web store. The new site is clean and easy to navigate, with plenty of filters to find just the right style and color. This was a great chance to revisit a brand I love but haven’t spent much time with lately since I’m on a fairly incredible streak of not losing or breaking my sunglasses. But next time I inevitably need some replacements, I’ll be picking up a pair of the Premiums.

The Premiums are an update to the Classics that Knockaround originally made its name on. They feature a slightly wider and more accommodating fit for extra comfort. Instead of the script logo of the Classics, the Premiums feature an embedded “K” logo on each arm. Personally I’m a big fan of the Matte Black on Black/Smoke version as the logo blends in with the arms, giving them a little more refined look. It’s never a bad idea to have one or two of these on hand for that inevitable time when you lose your main pair.

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