Last September Three Floyds decided to end the nineteen-year bottling run of Pride & Joy, the brewery’s take on an American mild ale. Replacing Pride & Joy on store shelves is Yum Yum, an American session ale. The move makes sense on multiple levels. Mild ales don’t exactly draw in the crowds, even though Pride & Joy has plenty of fans, especially those that were drinking Three Floyds before Zombie Dust ran rampant across the brewery’s limited distribution area. Pride & Joy will still be available in kegs, so it’s not disappearing completely. Session IPAs are the sexy beer of the moment and Yum Yum fills the hoppy niche quite nicely.
Yum Yum pours an orangish copper with a frothy white head from its Bollywood-inspired bottle. The aroma bursts with sweet tropical fruits, citrus and resin, scents that typically indicate American or New Zealand hops. I was shocked to learn the hops were from Germany. The smell is nothing like the spicy notes that typify the German hop varieties.
Taking the first sip of the beer reveals a big rush of fruity, juicy hops. There’s pineapple, grapefruit and some tropical fruit flavors. Even with the tropical typhoon of hop flavors at the front, it’s remarkably balanced by the American malt backbone and finishes dry.
Yum Yum nails the American session ale category. It’s easy to drink and full of flavor without being overpowering. It’s 5.5% ABV is just a shade higher than the lagers so many people reach for in the summer. The blend of German hops produces a flavor that’s juicy, fruity, candy like and distinctive from any other beer I’ve tried. Consider it a worthy replacement.